By parents for parents
At Goodtimer, we're all about helping parents of young children achieve a more peaceful home and connected family by unlocking the incredible power of positive reinforcement. Despite years of education and training, nothing quite prepared us for the challenges of parenthood. Sound familiar? With two amazing yet often challenging boys, our toughest times were in the mornings and bedtime. This struggle led us to create Goodtimer, an educational platform designed to teach kids healthy habits in a way thats easy for parents and fun for the whole family
Our Journey
From our first spark of inspiration to our latest innovations, the Goodtimer timeline is packed with exciting milestones. Each step reflects our dedication to making family life more fun and rewarding. Dive into our history and see how we've grown!
2018
The Spark behind Goodtimer
Goodtimer started with a simple idea: "What if we turned good choices into a fun family game?" So, we created an educational toy that lights up and cheers on good behavior, dispensing tokens when kids consistenly followed the family's house rules. And, if they make a mistake, parents can hit pause on "Good Time" to coach their kids instead of punishing them.
2019
Goodtimer arrives
In December of 2019, after more than three years of research and development, we launched Goodtimer and the response from Goodtimer families and the positive parenting community has been better than we could have ever imagined. Goodtimer has helped thousands of familes, received 9 parents product awards and been feature by over 200 media outles.
2024
Goodtimer 2 launches
It's always been our vision for Goodtimer to be a smart platform with integrated software that learns and grows with each child. After more than a year of research and development, we're pleased to launch Goodtimer 2 with a mobile app that allows parents to remotely control their child's Goodtimer, monitor their progress, and access a wealth of resources for managing challenging behavior.
Meet the Goodtimer Family
Adam Ashley, Founder and CEO
Father of two amazing boys, and husband to a very supportive wife, Adam is an entrepreneur with a proven track record for building successful consumer product companies. He founded Plus Up to help families bring home peace through the principles of positive reinforcement. Prior to Plus Up, Adam co-founded M-Edge Accessories consumer product business, where as Chief Technology Officer he directed the product design and development team in a wide variety of consumer product programs, ranging from protective cases to complex electronic accessories. During this period, he established a diverse intellectual property portfolio, including 13 US and international patents. Adam is a graduate of Virginia Tech with a degree in engineering.
Stephanie Ashley, Co-founder
Mom to two incredible boys, Stephanie co-founded Plus Up to help parents gamify good behavior in a way that brings the whole family closer together. Stephanie is a board certified genetic counselor where she has practiced in academic as well as private hospital settings for nearly two decades. Stephanie is particularly interested in education, with a history of supervising medical and genetic counseling students, as well as participating in genetic counseling student thesis committees. She also teaches graduate lectures and a semester course on psychosocial genetic counseling. She is certified by the American Board of Genetic Counselors and maintains licensure in several states across the country. Stephanie received her BS from Salisbury University and Master's in Genetic Counseling from the University of Maryland, Baltimore.
Dr. Camilo Ortiz, PhD Clinical Child Psychologist
Father of two amazing kids, Dr. Ortiz is particularly interested in ways to raise adventurous, resilient, and anti-fragile future grownups. Director of Clinical Training and Associate Professor of psychology, Dr. Ortiz specializes in parenting, disruptive behavior in children and cognitive behavior therapy. Dr. Ortiz received a Ph.D. in clinical psychology from the University of Massachusetts before joining the faculty at Long Island University in New York. He teaches the full-year doctoral program in clinical psychology as well as clinical classes that focus on cognitive-behavior therapy (CBT) and evidence-based treatment of children and adolescents. Dr. Ortiz is a licensed psychologist.
Dr. Ali Kresch Levine, PsyD Clinical Child Psychologist
As a Clinical Psychologist, Dr. Ali works to reduce people's suffering and improve their quality of life. She believes in the importance of challenging "more is more" parenting trends to preserve parental mental health, improve parent-child relationships, and allow space for children to develop independently. As a mother to three young children, Dr. Ali strives to align her values with her parenting practices while focusing on raising self-actualized humans. Dr. Ali works with children, adolescents, and adults using methods grounded in cognitive behavioral therapy, dialectical behavioral therapy, and acceptance and commitment therapy. She received her PsyD in Clinical Psychology from Long Island University,